As climate change and climate science advance, we are also taking further steps to reduce our impact. We have committed to carbon-neutral own operations, and to reducing our total carbon footprint in line with the Science Based Targets initiative.

Carbon footprint by source

Carbon-neutral own operations

We are committed to carbon-neutral own operations: this means working to reduce our emissions as much as we can and compensating for the rest with carefully selected partners.

In 2021, the carbon footprint of our own operations (GHG protocol scope 1 and 2) was 357 tonnes of CO2. This includes the electricity used in our offices and stores globally – which account for 83% of our total scope 1 and 2 emissions – and the fuels used in our leased company cars.

We have offset these emissions fully with Compensate, a Finnish nonprofit that invests in high-quality carbon capture projects. Reima’s emissions were offset by investing mainly in two projects:

  • Rimba Raya Biodiversity Reserve in Indonesia: protecting the largest carbon sink on earth, peat swamp forests – home to orangutans and 50 other endangered species.

  • Qianbei Afforestation in China: turning barren land into a forest, which not only helps fight climate change, but also creates employment for local villagers and supports biodiversity.

You can read more about the compensation projects and their impact here.

In 2020, our own operations’ carbon footprint was compensated with a Finnish company Puuni that leases and reforests municipal wastelands which are not naturally afforested due to strong hay growth. "Reima's trees" were planted Lempäälä, Finland. You can read more information about the forest (in Finnish only) and see its exact location on Puuni's website.

Our actions for emission reductions so far include renewing the company car policy with stricter emission limits in 2020 and switching to renewable energy in multiple locations in 2021 – and our work continues.We will also keep compensating for the remaining emissions.

Reducing value chain emissions

As for most apparel brands our main environmental impact is in the supply chain. 99% of our total emissions are so-called indirect emissions that are produced at different stages of the value chain. This means, for example, the emissions caused by producing and processing of fabrics and textile fibers, the manufacturing of finished products, and transportation.

We are determined to reduce our overall climate impact, and that’s why we have committed to the Science Based Targets initiative (SBTi) as the first Finnish apparel brand. In accordance with the initiative, we will define emission reduction targets that support the Paris Agreement goal of limiting the global warming to 1.5 degrees. The detailed targets will be communicated later during 2022, after they have been validated by SBTi.

We recognize that the choice of materials and product design will have a central role in reaching our targets. We are focusing on, for example, recycled materials to lower the carbon footprint of materials – always mindful that the fabrics we choose are still fit-for-purpose, e.g. durable enough. We use the Higg MSI (Material Sustainability Index) to calculate the environmental impact of materials.

We will also collaborate with our suppliers to reduce the environmental impact of manufacturing, and with our logistics partners to lower the impact of transportation.

WWF Green Office

Reima offices in Finland have been part of the WWF Green Office certified since 2018. As part of the program, we work continuously to reduce the environmental impact of our workplaces, for example by adopting more environmentally friendly procurement, recycling, energy usage, and cleaning practices. We also conduct a staff survey annually, to measure their environmental awareness and remind them about the Green Office practices.

The offices are audited every three years by a WWF specialist to ensure that the environmental standards are met. Reima offices were last audited in summer 2021.

WWF Green Office